Twitter is deleting inactive accounts said Elon Musk on Monday
Musk is taking this measure in an effort to boost user engagement and revenue-generating potential at the internet platform he spent $44 billion on last year.
Musk stated in a tweet that “We’re purging accounts that have had no activity at all for several years; so, you will likely see follower count drop.”
Users and advertisers have been alienated by Musk-mandated changes at Twitter, including staff reductions and the elimination of free verification checkmarks that were seen as seals of authenticity.
Some journalistic, celebrity, and other high-profile accounts had their blue ticks reinstalled by the end of April, despite strong opposition from the recipients.
At the moment, Musk tweeted that he was “paying for a few (subscriptions) personally”.
Many official media accounts regained a tick, including AFP, which has not subscribed to Twitter Blue.
The reinstated ticks did not lure back US public radio NPR, which in mid-April suspended activity on its accounts.
The broadcaster was among those to protest the “state-affiliated” and “government-funded” labels Twitter attached to them; these labels were previously reserved for non-independent media which funded by autocratic governments.
Since Musk bought Twitter, the company has relaxed the moderation of content on the network. They have welcomed back many users banned because of messages inciting hatred or spreading misinformation.
Market trackers say Twitter revenues have fallen as advertisers avoid the platform.
